SEOUL — April 2026 is turning into a standout month for Starship Entertainment, as the label balances intimate solo growth with massive group momentum. While WJSN’s Dayoung steps into a more mature, atmospheric sound, her labelmates in IVE are taking the world stage by storm with their second world tour.
Dayoung’s Twilight Shift: From “Body” to “What’s a girl to do”
After lighting up playlists with the bold, sunny energy of her solo debut “Body,” Dayoung is embracing a completely different mood for her second digital single, “What’s a girl to do,” released today (April 7, 2026).
The new track trades high-octane dance vibes for a sleek, late-night aesthetic—think lo-fi textures, smooth vocal layers, and a sophisticated “after 6 p.m.” feel that lets her artistry breathe in new ways. Fans are already calling it a beautiful evolution that shows her versatility and depth.
Adding to the international buzz is the surprise appearance of Shiloh Jolie in the music video. The 19-year-old daughter of Angelina Jolie and Brad Pitt landed the role as a backup dancer through a completely open global audition—Starship only discovered her famous lineage after filming. It’s a cool, organic moment that highlights the track’s wide-reaching appeal.
Dayoung will bring the new concept to live stages starting this week, with her highly anticipated comeback performance on M Countdown scheduled for April 9.
IVE Lights Up Kuala Lumpur and Beyond
On the group front, IVE kicked off the Asia leg of their second world tour, SHOW WHAT I AM, with an explosive opening night in Kuala Lumpur on April 4, 2026. The six-member act delivered a confident, high-energy show that perfectly captured their signature self-assured “Gen Z Icon” charisma.
The tour is quickly proving to be a global celebration of their discography. After the strong start in Malaysia, the group heads next to Osaka (April 18–19), Manila (April 25), and Singapore (May 9), with more dates expected to follow.
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— IVE OFFICIAL (@IVEstarship) April 4, 2026
SING-ALONG
with KUALA LUMPUR DIVE 🎶
💿 𝙄 𝙗𝙚 𝙜𝙤𝙞𝙣𝙜 𝙤𝙪𝙩 𝙬𝙞𝙩𝙝 𝙖 𝙗𝙖𝙣𝙜 💥#IVE #아이브 #SHOW_WHAT_I_AM pic.twitter.com/moEBiBPdiw
Starship’s Smart Dual Strategy
Having one artist quietly redefine her solo identity while another group dominates international arenas shows the thoughtful balance Starship is striking in 2026. From Dayoung’s intimate, moody evolution to IVE’s loud, stadium-ready confidence, the label continues to pulse with fresh energy across the K-pop scene.
This April double release feels like a perfect snapshot of where both acts—and Starship as a whole—are headed.
