SEVENTEEN member Hoshi has released the second episode of his solo content series “HOSHI TAMTAM,” continuing to expand his individual creative presence while engaging fans worldwide.
Titled “[HOSHI TAMTAM] EP.2 호랑해 : 권가네 가족사진” (“Horanghae: Kwon Family Photo”), the episode blends Hoshi’s signature “tiger” identity—derived from his well-known “Horanghae” catchphrase—with his real surname, Kwon. The concept-driven video offers a playful yet personal exploration of his persona, distinguishing itself from standard group content through its storytelling approach.
Expanding Individual Identity
The “HOSHI TAMTAM” series highlights Hoshi’s artistic individuality within SEVENTEEN, providing fans with exclusive, member-focused content. By leaning into his established symbolism and creative direction, the episode adds depth to his public image while strengthening his connection with fans.
This type of content reflects a broader K-pop industry trend, where major groups increasingly invest in solo-driven projects to diversify their output and maintain high levels of audience engagement between group activities.
Strengthening Fan Engagement
Now available online, Ep.2 invites fans to immerse themselves in Hoshi’s imaginative narrative and behind-the-scenes creativity. The release contributes to SEVENTEEN’s ongoing strategy of delivering varied and consistent content, ensuring sustained global interest in both the group and its individual members.
As fan response builds, the series is expected to generate strong online engagement, reinforcing Hoshi’s individual brand while supporting SEVENTEEN’s overall influence in the global K-pop landscape.