SHINee’s Onew is gearing up for a major solo comeback with the release of his second full-length album, PERCENT, set to drop on July 15 at 6 PM KST. To mark the beginning of this exciting new chapter, the singer unveiled a comprehensive promotion plan through a moody and cinematic video released at midnight on June 16 via his official YouTube channel.
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| Photo Credit - Griffin Entertainment |
The teaser clip, filled with visuals , shows Onew’s silhouette emerging from the shadows, building intrigue around the themes of duality and self-reflection. His calm yet intense gaze hints at the more mature tone fans can expect from this new project.
The promotional timeline is packed with content leading up to the album’s release. A pre-release single titled "Confidence" will drop on June 24, accompanied by a full music video. In the weeks that follow, fans can look forward to a steady rollout of concept photos, album trailers, clue videos, art spoilers, the official tracklist, an album preview, and music video teasers—all designed to gradually unveil the album’s concept and sound.
Beyond the music, Onew has even more in store. A special popup store will open in celebration of the album’s release, offering fans a unique, immersive experience. He will also return to the stage for solo concerts in Korea on August 2–3, followed by shows in Japan from October 3–5, continuing his busy and ambitious 2025 schedule.
Known for his rich vocals and emotional storytelling, Onew has consistently expanded his musical style with each project. With PERCENT, he is expected to showcase an even more refined and personal sound, reflecting his growth as a solo artist. Fans are already counting down the days.
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